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"...This would allow the company to fine-tune the product or service (feature set, ease of use, integration needs, etc.), to hone its sales and marketing processes and to learn from customers about positioning, promotion and pricing, all before deploying a large and expensive sales force..."
Mark Leslie, former Chairman & CEO, Veritas Charles A. Holloway, Stanford Graduate School of Business from "The Sales Learning Curve"
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Bridge Technology Group 245 Park Avenue New York, NY 10167 info@btg-nyc.com (646) 596-7951